The PDP carries with it a marketable product. Ihedioha finished his campaigns when He was running for primaries. He took time to visit the 305 wards, covering over 81 clans. He sold himself to the people and consolidated it with his great message of Liberation and Rebuilding of Imo State.
The message of integrity, sincerity, capacity, humility, competence and experience which Ihedioha carries along has earned him a place in the hearts of Ndi Imo.